Steve Rushmore's March 2001 Hotels article
Hotels should go above and beyond their competitors to sell peace of mind. In return for taking better care, hotels should benefit from better internal control procedures, measurable payback and considerable goodwill.
Tourism is a unique industry. It can effectively create its own demand through the creation of attractions and provision of supporting infrastructure, following the "build it and they will come" approach.
The State of California represents a powerhouse within the U.S hospitality industry and we would like to take this opportunity to provide an overview of the state’s key markets during the current challenging operating environment.
The Global Approach To Hotel Valuations