Feasibility & Market Studies

Are you:

  • an owner or developer exploring a property purchase or new development?
  • a brand requiring an independent market appraisal?
  • a lender arranging financing for hotel development?
  • a public entity/institution seeking hotel developments?

You can count on HVS feasibility and market studies to help you make informed decisions.

HVS clients benefit from our longstanding global relationships with all major hotel companies that:

  • give us huge insight into their operating performance
  • contribute to our unrivaled database of global operating performance for all types of hotels
  • enable our forecasts to be more realistic
  • allow us to more accurately assess the viability of your hotel investment

 We can offer your organization a combination of sophisticated global intelligence and in-depth local knowledge.


How We Help Our Clients

  • Perform market, feasibility, and ROI studies for hotel and mixed-use projects – can also incorporate a valuation to help determine viability
  • Conduct market demand studies – for developers and brands
  • Prepare market and financial feasibility reports – demonstrate viability along with "bankable," third-party validation of your project's investment potential
  • Provide reliable comparable information, including financial statements, for benchmarking potential performance of the hotel