How the 2026 FIFA World Cup Changed US Hotel Markets
To measure the impact of the FIFA World Cup in eleven U.S. cities, we compare occupancy rates, ADR, RevPAR, and rooms revenue during the weeks of World Cup matches to the same weeks in 2025, as adjusted for the expected change in these variables in the absence of the FIFA events. We demonstrate a wide variance in the impact in host cities and discuss the underlying factors that influence these differences.
The Key Role of Food and Beverage in Luxury Hotels – Focus on Italy
This article explores the growing strategic importance of Food and Beverage within Italy’s luxury hotel sector, highlighting key market trends shaping hospitality performance across the country and selected high-performing operators. It forms the first article in the HVS Southern Europe Hospitality Series – Food and Beverage, focused on the evolving role of the gastronomic experience within hospitality.
HVS U.S. Market Pulse: July 2026
The summer is off to a roaring start for the U.S. hotel sector, with weekly RevPAR gains averaging roughly 8.0% in June and early July. Our RevPAR growth forecast reflects 4.5% for 2026, which takes into consideration that this recent growth, partly fueled by the World Cup matches, will wane somewhat in the second half of the year.
Paid Publication
HVS Hotel Operating Statement Insights Report (HVS-HOSI Report)
The HVS Hotel Operating Statement Insights Report (HVS-HOSI Report) includes the 2025 operating data for the United States, as a whole, aggregated from our entire database of property data.
On the first tab of the Excel workbook, data are provided by three points of comparison for limited-, select-, and full-service hotel categories:
- Percent of Revenue
- Dollars per Available Room
- Dollars per Occupied Room
On the second tab of the Excel workbook, data are provided by a hotel price category comparison for each of the three aforementioned points of data (%, PAR, POR) for the following classifications:
- Luxury
- Upper Upscale
- Upscale
- Upper Midscale
- Midscale
- Economy
As noted, the file is provided in Excel format.
For more information on this report, or if you have questions, please contact Rod Clough, MAI, CRE, FRICS at [email protected].
Beyond the Weekend: Marble Falls’ Lodging Market Evolves
Marble Falls, a small city within the Texas Hill Country and Highland Lakes region, is evolving beyond its traditional role as a weekend lake destination. New hotels, meeting space, and visitor amenities are expanding the market’s capacity for leisure, group, and event travel. This growth positions Marble Falls as an emerging lodging market to watch.
Syracuse Revisited: Micron Project, Youth Sports, and a Changing Hotel Market
Three years after covering planned changes in the Syracuse area, Christian Cross revisits the market to assess the updates. He also examines key factors currently affecting the wider lodging market, including the Micron project, youth sports trends, and the closure of large downtown hotels.
The Serviced Apartment Sector in Europe 2026
Our Serviced Apartment Survey invited operators and chartered surveyors to share their views on the cost challenges of Serviced Apartments compared to typical hotels in 2026 and beyond.
HVS U.S. Hotel Development Cost Survey 2026
Each year, HVS researches and compiles development costs from our database of actual hotel construction budgets. This source provides the basis for our illustrated total development costs per room and per product type.
HVS U.S. Development Cost Survey
This research report is a benchmark for development cost across different hotel classes, with research and a compilation of development costs from actual hotel construction budgets, including an illustrated total development cost per room/per product type.
Sacramento Poised for Long-Term Lodging Growth
Sacramento has emerged as a bright spot in California’s hospitality market, with significant growth underway and on the horizon. Although recent inflation and broader economic pressures have tempered the pace of expansion, future development activity and sustained hospitality demand provide a strong foundation for long-term growth.