The health and wellness travel segment is growing immensely, creating a market for hotels that cater to the health-conscious guest. The EVEN and Element hotel brands are pushing the envelope, with wellness built into their very design.
Great article. I have also previously touched on the given subject as part of a blog post on LinkedIn. Both brands understand that health and fitness is close to their hotel guests as well as to a company's employees. Other great examples within the given field include The Healthy Vending Machine by Marriott and the Eat Well Programme by Starwood's WestIn brand.
Philipp, thank you for your interest. It is interesting to see all the ways that brands are incorporating health and wellness programs into established brands, as well as the newer brands centered around these concepts.
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Summary
The health and wellness travel segment is growing immensely, creating a market for hotels that cater to the health-conscious guest. The EVEN and Element hotel brands are pushing the envelope, with wellness built into their very design.
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Interesting and contemporary write up.
Great article. I have also previously touched on the given subject as part of a blog post on LinkedIn. Both brands understand that health and fitness is close to their hotel guests as well as to a company's employees. Other great examples within the given field include The Healthy Vending Machine by Marriott and the Eat Well Programme by Starwood's WestIn brand.
Philipp, thank you for your interest. It is interesting to see all the ways that brands are incorporating health and wellness programs into established brands, as well as the newer brands centered around these concepts.