Hotel owners need to don the hat of institutional investors now more than ever as creating a well-thought and well-researched ‘development-growth-exit’ strategy for their projects will become critical in capitalizing the asset in the post-COVID world.
As value-driven domestic tourists become the ‘knight in shining armor’ for the Indian hospitality sector in the COVID era, the Midscale hotels segment, which accounted for approximately 43% of the total supply in the country in 2019, is expected to lead the revival of the sector. Read on to know more.