Market Research

Every year HVS performs thousands of market studies in hundreds of different markets throughout the world. Select a region, country, or city below to access some of our insights.

Taking the Pulse of the Nation’s Largest Hotel Markets

HVS C&V leaders offer the pulse of their markets heading into the fall season. Out of 23 markets discussed, ten are rated as hot, nine are rated as mild, and the remaining four are rated as cooling.

2019 in the Caribbean Region: 'Cause Every Little Thing Gonna Be Alright

Along the lines of the Bob Marley song, the Caribbean is “alright” despite lingering issues such as post-Hurricane rebuilding, new supply, and Sargassum. Resiliency continues as hoteliers have focused on crisis management and innovative product types to drive tourism and investment in the region.

HVS Market Pulse: Columbia, South Carolina

Columbia’s hospitality industry and overall economy are expected to continue to be spurred by a recent tax incentive, strength of area businesses, and growing tourism.

Paris Hotel Market – A Rocky Start to the Year

This market pulse provides an overview of the tourism and hotel market in Paris. This snapshot discusses recent tourism trends, the impact of new supply on performance and provides a summary of the hotel pipeline.

UK Hotel Market Tracker Q2 2019

AlixPartners, STR and HVS have published the Q2 2019 UK Hotel Market Tracker. The Hotel Market Tracker analyses performance, supply and transactions in London and the UK regions.

Las Vegas Casino & Hotel Market Outlook 2019

Continuing development of numerous gaming, lodging, and entertainment venues will enable the Las Vegas market to retain its status as a premier destination. This article examines trends and market developments affecting the Las Vegas hospitality market.

Hotel Franchising in Europe 2019 – The Push Continues for New Ways to Expand

An update from our 2014 report, this report aims to assist owners in increasing their understanding and awareness of the franchise business model and current market trends. The fees outlined in this article apply solely to hotels operating in Europe.

Amsterdam Hotel Market – Rate Growth Paves the Way

This market pulse provides an overview of the tourism and hotel market in Amsterdam, the Netherlands. This snapshot discusses recent tourism trends, the impact of new supply on performance and provides a summary of the hotel pipeline.

Brussels Hotel Market – Recovery Now Complete

This market pulse provides an overview of the tourism and hotel market in Brussels, Belgium. This snapshot discusses recent tourism trends, the impact of new supply on performance and provides a summary of the hotel pipeline.

HVS Market Pulse: Toledo, Ohio

Toledo has long lived in the shadow of its neighbor to the north, Detroit, with an economy steeped in auto manufacturing and industry. The city is known for Jeep, Jamie Farr, and Tony Packo’s, but a thriving lodging market? HVS’s Stacey Nadolny investigates the changing dynamics in her hometown.