Market Research

Every year HVS performs thousands of market studies in hundreds of different markets throughout the world. Select a region, country, or city below to access some of our insights.

HVS Market Pulse: San Francisco, CA

The San Francisco hotel market experienced strong momentum in 2016, matching the city’s vigorous economy. Although the development pipeline is anticipated to expand, the construction and opening of new hotels should continue at a modest pace.

HVS Market Pulse: Washington, D.C.

Washington, D.C. remains a top draw for leisure, convention, and government demand, with market-wide RevPAR ranking among the highest in the nation. Convention demand and tourism continue to grow, helping to push the market’s overall performance.

In Focus: Denver, CO

Denver’s growth this year reflects what many hotel developers and owners have been witnessing—as a market for jobs, business, and development, Denver continues to outperform.

In Focus: Asheville, NC

Asheville’s hotel industry thrives on tourism, though other demand segments have been making headway. A rise in occupancy and average rate over the past several years is expected to continue, driving hotel development in the city’s downtown.

HVS Market Pulse: Northern New Jersey’s “Pharm” Country

Hotel markets across Somerset, Morris, and Middlesex Counties in northern New Jersey have realized a rise in commercial lodging demand, the result of corporate relocations from New York City and local company expansions.

HVS Market Pulse: Salt Lake City, Utah

Salt Lake City’s hospitality market has grown in virtually every metric over the past several years. Demand growth continues to outpace supply, especially with Utah’s ski visitation on the rise.

In Focus: Chicago, IL

Demand from a variety of sources has risen in Chicago, pushing occupancy to a ten-year high in 2015. More than 6,000 new rooms are expected in the market over the next three years, though average rates and hotel values should continue to grow.

HVS Market Pulse: Perspectives on the New York City Lodging Market

There is no doubt that New York City is down, but it is important to understand the market fundamentals behind the current trends; specifically, what is going wrong, what is going right, and when the trends will be reversed.

HVS Market Pulse: Miami, FL

In recent years, Miami has become a magnet for real estate investments from overseas. We discuss the dynamics of Miami’s evolving role on the world stage of hospitality, including foreign investment driving new hotel construction in the city.

In Focus: Hampton Roads, VA

Though on the verge of an influx of new hotel supply, demand in Hampton Roads has risen in recent years, improving occupancy and allowing hoteliers to command better rates.