The Middle East consists of a diverse range of hotel markets that are stimulated by varied segments of the demand and investment sphere. Hala Matar Choufany, president of HVS Middle East, Africa and South Asia, gives us an in-depth look at where the region’s hotel industry stands and what’s likely to unfold in 2022.
Hala Matar Choufany, in her interview with Hospitality News Middle East, discusses the global post-pandemic situation, the new normal and her vision for Lebanon.
Hala Matar Choufany, in her interview in Arabic on Al Arabiya News summarizes the current hospitality performance in the region as well as how the recovery path looks like.
Interview with Hala Matar Choufany on redesigning hospitality in the Middle East during the Gulf travel show.
Hala Matar Choufany is discussing with Khalid Anib, Bani Haddad and Christophe Landais at AHIC on the Road, about the evolution of different type of hotel agreements as well as the journey to the alternative management.
Hala Matar Choufany is in discussion with James Donald and Tara Marlow at AHIC on the road, on the transformation of management agreements and what the reaction has been from owners and operators.
Hotels are complicated investments and evaluating the most suitable hotel operating model for a hotel investment is crucial to ensure that the owner’s return is optimized. This publication summarizes the evolution of a number key terms in the hotel management agreements and our outlook on how these key terms may evolve in the future, provides an overview of franchise agreements and highlights alternative agreements that are being considered by sophisticated owners in the Middle East region.
With all the uncertainty that remains around the duration and outcome of this pandemic and its' prolonged impact on the hospitality industry in particular; HVS Hotel Owner and Investor Survey findings highlight hotel's operational status and challenges as well as hotel owners’ requirements to survive. In this AHIC broadcast series, the panelists, both of which are multiple asset hotel owners, discuss with Hala Matar Choufany the current issues and future investment appetite.
Hala Matar Choufany, in her interview in Arabic on Al Arabiya News summarizes the impact of COVID-19 on the hospitality industry in GCC and how the recovery path looks like.
The focus of this research is on hospitality industry employees who are amongst the most severely impacted due to measures such as furloughs, terminations, and pay cuts. As the hospitality industry plans for recovery in the post COVID-19 era, it is essential for employers and leadership teams to take stock of where they stand today. The objective was to understand the current employee sentiment, confidence levels, loyalty, and the current state of mind of the employees’ decision-making process.